Next roast day: Monday. Free shipping on every subscription.
Single-farm lots · Roasted every Monday
Most coffee is months old before you open it. We roast one farm’s harvest every Monday and ship within hours — so your bag lands 3–5 days off roast, exactly when black cherry, cacao and citrus are loudest in the cup.
Why Monday matters
Coffee is produce. After roasting, aromatics peak between day 3 and day 14 — then oxygen quietly flattens everything that made the farmer’s work worth tasting. Most of the coffee sold in Europe spends months in that decline before it’s even opened.
So we run the whole company around one constraint: we only roast what’s already ordered. Every Monday at 6 a.m. the drum spins, every bag is sealed and labeled by noon, and the courier collects at four. You’re not buying stock. You’re claiming a slot in next Monday’s batch.
The lineup
Whole bean or ground to your brewer — chosen at checkout. 250 g per bag.
Natural · medium roast · 1,150 masl
The 7 a.m. workhorse. Syrupy body that cuts through oat milk like it was born to, sweet enough to retire the sugar bowl.
Washed caturra · light-medium · 1,910 masl
Our signature lot from Elena Rojas’ highest parcel. Juicy black cherry up front, a cacao finish that hangs around long after the cup is empty.
Sugarcane EA decaf · medium · 1,700 masl
Decaffeinated gently with sugarcane ethyl acetate, so the fig and dark chocolate survive intact. A 10 p.m. cup with zero consequences.
The ritual
Before the inbox, before the school run, before anyone needs anything from you — there’s the kettle ticking, the smell of fresh grounds blooming, and a quiet window that’s entirely yours. That’s the half-light. It deserves better than stale coffee.
18 g, medium-fine. Fresh-roasted beans still fizz with CO₂ — you’ll smell cherry before water ever touches them.
Watch the bed swell and crackle. That bubbling is freshness you can see — five-month-old coffee just lies there.
Total brew: 3 minutes. The first sip is bright cherry; as the cup cools, cacao and orange zest take over.
Sourcing, in the open
No brokers, no mystery blends. We buy whole lots directly from three family farms we visit every harvest, and we publish what we pay — this season, an average of 2.4× the commodity C-price, agreed before picking starts, not after.
Because we only roast what’s ordered, farms know their volumes a season ahead. That’s what lets Elena plant slower-ripening caturra at 1,910 meters — the parcel that becomes First Light.
| Lot | Roasted | Batch | Status |
|---|---|---|---|
| 044 · La Ladera | Mon, this week | 12.0 kg | 38 bags left |
| 043 · Boa Vista | Mon, this week | 11.5 kg | 21 bags left |
| 042 · El Roble | Last Monday | 9.0 kg | Sold through |
| 041 · La Ladera | Last Monday | 12.0 kg | Sold through |
| 040 · Boa Vista | Two weeks ago | 12.0 kg | Sold through |
From the early birds
“The roast sticker said Monday. It arrived Thursday. I could smell the cherry through the valve before I opened the bag. My old subscription never stood a chance.”
“I bought Dawn Patrol for my flat white and my partner keeps stealing it for the moka pot. We upgraded to two bags a delivery. Problem solved, marriage saved.”
“Night Shift is the first decaf I’d serve to guests without a disclaimer. Fig and dark chocolate, a proper body — nobody at dinner guessed.”
Subscribe & save
Subscribers get first claim on every Monday batch — before single bags go on sale. Set your rhythm once; we handle the rest.
Every bag is roasted on the Monday after you order, sealed the same morning, and handed to the courier by 4 p.m. Median roast-to-door is 96 hours; the roast date is stamped on every bag so you never have to take our word for it.
Yes — choose whole bean, espresso, moka, filter or French press at checkout. We grind minutes before sealing. If you have a grinder, whole bean will always taste best; if not, our nitrogen-flushed bags keep ground coffee lively for weeks.
Pause, skip a delivery, or change your rhythm in two taps from any delivery email — no login maze, no retention phone call. Your subscriber price stays locked either way.
If any bag doesn’t genuinely wow you, tell us within 60 days of delivery and we’ll replace it with a different roast or refund it — your choice, no returns, no forms longer than two sentences.
Every Sunday: what’s going into Monday’s drum, how many bags exist, and one brewing tip worth stealing. No daily promos, ever.
Unsubscribe anytime. We’d rather earn the open than trap it.